Cathrine Gyldensted, Director of Constructive Journalism at Windesheim University of Applied Sciences in the Netherlands, was speaking at the annual journalism seminar at Haaga-Helia University of Applied Sciences.
Cathrine Gyldensted seeks to enact change in the field of journalism by influencing how journalists label their interviewees. In her work she challenges journalists to understand their biases, and to find a middle ground between the overly positive and the overly negative in their reporting.
At the core of constructive journalism is the aim to facilitate a future-oriented debate, and to engage with the audience it is meant for. On the other hand, studies have also shown that overly positive journalism is deemed to be untrustworthy.
In her work Gyldensted has engaged with newsrooms, journalists and editors throughout the Nordic countries and Europe, and has seen newsrooms change their approach to journalism.
Text: Ari Siliämaa
Video: Tiia Antti-Roiko, Anna Salonen and Ilse Kerminen